 The Exact System That Took Me From $40 to $500 Per Session
How to command premium rates as a massage therapist or fitness pro — without competing on price
🛡️ Trusted by Drake, Will Smith & Russell Wilson • 900+ Massage & fitness pros certified • $40 to $500+ transformation proven
A behind the scenes look at the roadmap that will give you a clear, actionable plan to transform your business into a more profitable and credible stand out brand.
Imagine charging $200, $300, even $500 per session — and having clients happily pay it because they see you as the expert, not just another massage therapist or fitness trainer.
That's exactly what happened when I discovered the one thing that separates premium massage & fitness pros from everyone else stuck at $60 or $90/hour.
THE PROBLEM EVERY MASSAGE & FITNESS PRO FACES:
Since Instagram became the main way to get clients, every business coach has been telling massage & fitness pros the same thing: "Post more content! Lower your prices! Compete harder!"
And if you've been following that advice? You're probably exhausted, undercharging, and still struggling to book consistently.
That's not a you problem. That's a strategy problem.
Here's what's actually happening: the market is oversaturated with massage therapists & trainers doing the same thing. Clients can't tell the difference between you and the 50 other therapists or trainers posting massage or workout videos. So they choose based on one thing: price.
It was never about working harder.
IT'S ABOUT Â STANDING OUTÂ COMPLETELY.
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After stretching celebrities like Drake, Will Smith, and Russell Wilson, I learned something the massage & fitness industry doesn't teach:
The therapists & fitness pros commanding premium rates aren't just massaging or training. They're offering something specialized that clients can't get anywhere else.
For me, that was stretch therapy. It transformed my business overnight.
But here's the thing — it doesn't have to be stretch therapy for you. It's about the SYSTEM I used to go from just another trainer to a sought-after expert.
I call it the  Be In Demand System .
INTRODUCING
BE IN DEMAND
My strategy that made me a standout brand and solidified my expertise and credibility in the industry.
WHAT I AM ABOUT TO SHARE WITH YOU IS EXACTLY HOW I WENT FROM CHARGING $40 A SESSION TO EVENTUALLY $500 A SESSION.
Plus a step-by-step action plan on how I attracted my dream clients and kept them coming back.
In 2015, I knew I needed a way to stand out so that I could truly build a successful business.
I integrated a service I knew would be in demand and would highly complement my personal training offerings: stretch therapy. From there, I implemented strategies to gain exposure and credibility.
I was able to make 5-figures a month between the two.
BUT WORDS ALONE WON’T CUT IT. YOU DESERVE EVIDENCE.
Since then, my ability to charge what I desire (and deserve) has freed me up to spend time and energy on other things that matter. I fell in love with the love of my life, became a nomad (a lifelong dream!), and now I focus my passion on certifying hundreds of fitness pros, massage therapists & bodyworkers worldwide.
*EYE ROLL* GOOD FOR YOU SARAH 🙄
I'm showing you my results to prove that what I'm sharing is 100% real.
You can replicate these results for yourself. I will follow up on my promise to give you exactly what you need to make it a reality.
No empty, fake coach promises here.
You know the, "I've never build a successful business but all of a sudden I'm a business coach" nonsense. Yup. I give you permission to roll your eyes too.
You’ll get the most out of Be In Demand if you're a:Â
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01. Massage Therapist or BodyworkerÂ
who’s tired of relying on referrals, discounted platforms, or third-party booking sites and wants clients who rebook consistently, respect your time, and allow you to confidently raise your rates.
02. Personal TrainerÂ
who gets great results for clients but wants more consistent bookings, higher-paying clients, and a clear system to hit predictable monthly income.
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03. Yoga Instructor or Pilates InstructorÂ
who wants to move beyond drop-ins and packed schedules and build steady demand for privates, small groups, or premium offerings.
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04. Group Fitness or Boutique Studio InstructorÂ
who teaches strength, HIIT, spin, barre, or reformer-style classes and wants to turn your expertise into private sessions, packages, or higher-paying services outside of class pay.
I'm Sarah Mariano, known as @theStretchTherapist and the Celebrity Stretch Therapist. I've worked with my heroes such as Drake, Will Smith, Kelly Slater, plus NFL and NBA players.
But I wasn't always charging premium rates.
In 2013, I was stuck at $40/session, burnt out, and feeling overwhelmed.
I knew there had to be a better way to provide value and build a real business.
That's when I discovered the power of specialization and expert positioning.
I went from charging $40/hour to $250/hour, then eventually reaching $500 a session with dream clients.
I even got them to pay $400/session for my contractors (see photo).
This system took me from $40 to $500/session — and helped hundreds of massage & fitness pros do the same.
You’re here because you're looking for that "AHA!" moment. You want to transform your practice and provide unparalleled value to your clients.
So here's the thing...
You don't have to spend years piecing this together the hard way like I did.
You don't need a single celebrity client to start commanding premium rates. And you definitely don't need to throw more spaghetti at the wall — one more post, one more discount, one more random cert — praying something finally makes you stand out.
You just need the system — the exact step-by-step roadmap I used to go from $40 to $500 a session, already mapped out, already tested, ready for you to follow.
That's exactly why I built Be In Demand.
 BE IN DEMANDÂ
 SYSTEM *GAINS*Â
Instantly attract high paying clients with a solid brand
âś” CHECK.
Implement a system within your biz to remove inefficiency & overwhelm, so you can free up time to focus on more money-making efforts and spend more time with friends and family.
✔ CHECK.
Learn how to properly increase your rates so you can increase your bottom line
✔ CHECK.
Follow a blueprint that shows you how to attract your dream clients so you can feel energized by your work again
✔ CHECK.
Can you see why I'm so
passionate about this strategy?!?
Are you tired of seeing competitors on social media showcasing incredible results while you struggle to even know where to start?
Do you feel like it’s getting harder and harder to stand out in the saturated wellness and fitness industry?
Are you feeling stuck and uninspired, doing the same thing over and over again?
Do you want to make real changes but have no idea where to start?
Are you struggling to organize your operations and feeling overwhelmed by your schedule?
Are you unsure how to raise your rates (and income) in a way that will be well-received?
 THOSE DAYS ARE OVER!Â
 I DID IT. YOU CAN TOO.Â
If any of these hit home for you, this program is what you’ve been looking for!Â
I’m about to show you how you can shake up your business and make you stand out, get awesome client transformations and establish credibility in your industry.
Sound familiar? Let’s dive in on how I can move you from stuck to successful.
NEED MORE PROOF?
I've gradually (and strategically) created a system to raise my rates and increase my revenue by matching up my credibility, professional branding with demand.
Still to this day, I continue to increase my rate as I become a better practitioner and trainer. *mind blown*
*DRUM ROLL*
It’s time to remove the overwhelm, the confusion, the panic on where to begin!
Get back in control of your business in a way where you feel you have the right system in place to attract your dream clients at your dream rate!
And more importantly, your dream income.
Prove to yourself, once and for all, that you are committed to being the best wellness and/or fitness professional for your clients and for yourself. Right here, right now.
BE IN DEMAND SYSTEM
Everything I wish someone had handed me when I was stuck at $60-$90/session
Stop the overwhelm. Stop feeling powerless to your schedule, technology and time.
Save time, make more $$, and be in demand.
Here's exactly what you get:
✅ The Reverse-Engineer Income Roadmap — pin down your real income goal and the exact sessions, rates, and offers it takes to hit it (the "math time" system that maps your whole year).
✅ The Stand-Out Brand Builder — define your unique value and fine-tune your website + IG so you look like the premium pro you are, not "another trainer."
✅ The Client Attraction Playbook — get inside your dream client's head and become the obvious choice, so high-paying clients come to you.
✅ Outreach + Email Marketing System — my exact outreach playbook plus done-for-you email & DM templates to fill your calendar without "just posting more."
✅ The Raise-Your-Rates Toolkit — step-by-step rate strategy plus word-for-word email & caption scripts, so charging more feels confident instead of cringe.
✅ Done-For-You Checklists — follow-along checklists for every step, from drawing in clients to increasing your rates. Stick to them and you can't go wrong.
✅ The Resource Vault — monthly review & planning worksheets, the income reverse-engineering calculator, action plans, and swipe files I use.
I’m not holding anything back. I’m providing you with everything you need to know, from start to finish, to become highly sought-after!
INSIDE THEÂ {BE IN DEMAND}Â SYSTEM: ALL 7 MODULES
 PART SEVEN...
AÂ Â *PROFITABLE*Â SYSTEM!Â
Tie it all together into a business that runs and pays. You'll leave with a repeatable system to stay booked, profitable, and in demand — raising rates on purpose, again and again.
*Here's a little sneak peek*
Ok, ok! Twist my arm, there's MORE.
I'm offering  3 MAJOR BONUSES  to make sure you don't leave this page without taking action.
Why $27, and why now?
This is a one-time offer at $27 — a fraction of what the full system is worth — so you can experience my approach for less than the cost of one undercharged session.
All 3 bonuses are included when you join today. Once this page closes, I can't promise this price or these bonuses will be here.
This IS for those ready to let go of what used to work, move beyond the overwhelm, and adapt to the evolving market.
This isn’t about sifting through endless training videos.
It’s about taking my insights, personalizing them, and putting them into action.
LET'S BE REAL ABOUT THE MATH...
Most fitness pros waste months spinning their wheels with content creation and price competition. One client at your new premium rate pays for this system 20+ times over.
At $27, this is the most logical investment you'll make in your business this month.
Many bodyworkers, fitness experts, and wellness pros thrive on being in high demand.
Here's what some of them have to say...
These testimonials are 100% real—no need for any playful persuasion! 💧🔫
"Sarah, why are you offering ALL THIS for just $27?"
Hey there, skeptics!
Let's address the obvious question...
I could easily sell this program for over $500+.
So why am I practically giving it away for only $27? Here are two reasons:
1. Accessibility: I want this proven strategy to be within everyone's reach, including beginners. $27 is an affordable amount that ensures almost anyone can benefit.
2. Commitment: If someone isn't willing to invest $27, they’re unlikely to commit to using the templates effectively. In my experience, those who invest even a small amount are more likely to put in the effort needed for success.
Every month you stay stuck at $60-90/session, you're leaving thousands on the table. The massage & fitness pros using systems like this are pulling further ahead while you're still competing on price.
You don't have to keep doing this the hard way.
You don't have to keep undercharging and overworking. Premium rates and expert status are on the other side of this decision — for $27.
Ready to STAND OUT in your industry and Be In Demand?
 *MONEY BACK GUARANTEE*Â
I'm confident you’ll love it!
If, within the next 14 days, you feel that your $27 investment wasn’t the best decision to save you time, energy, and break through any stalled progress…
I’ll refund your money, no questions asked!
All I ask is that you give it a real & honest try. Sound fair?
P.S. If you're still reading, you know you need this. For the price of lunch, you're getting the exact system that took me from $40 to $500/session and helped hundreds of fitness pros do the same. Get Be In Demand for $27.